logo In2:InThinking Network InSights

This page is dedicated to insights about InThinking and InThinking Together contributed by Network members, through articles or presentations. We have also included related resources (websites and videos, and audio files) that we believe will be of interest to our members.


Articles (posted in reverse chronological order):


Transcript of Detroit Times article - Wayne Spilt Over Dropping Of Philosophy Professor - 1949

Excerpt from The Secret Life of Communication: Opening to Unlimited Love
Prepared by Annie Barron, April 2010

Reflections on the Fabric of the Toyota Production System
Prepared by Bill Bellows, November 2009
Published by the Lean Management Journal (LMJ) , Inaugural Edition, page 7
Link to LMJ to request a trial copy of the most recent edition as well as to apply for a subscription
View article online
Download article as pdf

Enhancing TRIZ with Dr. Deming's Philosophy
Published by The TRIZ Journal
Prepared by Ellen Domb and Bill Bellows, November 2009

Remembering NUMMI
Prepared by Gipsie Ranney, January 2009

Reflections on World Future Society Conference
Prepared by Cynthia Cavalli, June 2008

Graduation Speech - The Future is Largely Subject to Creation!
Prepared by John Pourdehnad, May 2008

Basketball DVD - Facilitator Guide
Prepared by Bill Bellows, Tim Higgins, and Mark Horn, March 2008
This guide was prepared to assist in presenting Daniel Simons' visual cognition video featuring students passing a basketball betwen them and the introduction of a new player on the court, a gorilla. Individuals may view the video at this link. Organizational use requires purchasing the DVD from Daniel Simons using this link. Find more on the phenomoenon of inattentional-blindness, as reviewed by Charles Carver and Rita Carter.

Major Obstacles to Creative Thinking 3.0
Prepared by Michael Iva, September 2007

Discover St. Oswald's Way
Prepared by Alan Winlow, September 2007

Lean Dilemma
Prepared by Tom Johnson, August 2007

Personal Renewal at OSR
Prepared by Steve Byers, July 2007

The Way In
Prepared by Tracy Huston, January 2007

Headlines on the UK Health Care System
Prepared by Ketan Varia, September 2006

Thinking Strategically
Prepared by Tony Hodgson, September 2006

Letters to Leaders
Prepared by David Train, August 2006

Thoughts on "Synthetic (Integrative) Program Management"
Prepared by John Pourdehnad, August 2006

Ongoing Discussion Preview Material
Prepared by Anna Maravelas, August 2006

Revisiting Deming's Management Theories in the 21st Century
Prepared by Bill Bellows, February 2002

Notes on the Red Pen Company - Blue Pen Company Starter Exercise
Prepared by Bill Bellows, August 2000
Link here to read about Frank Pipp's discovery of Toyota's snap-fit pickup truck in the late 1960's, while employed in final assembly plant of the Ford Motor Company. This link will bring you to a book (A Legacy of Learning) by David Kearns, the former CEO of Xerox, who heard the story first-hand from Frank Pipp. Go to page 74 to find Pipp's account. The concept of "snap-fit" is integral to the Red Pen Company - Blue Pen Company vision model described in the link above.
Link here to find a website with an explanation of Red Pen Companies and Blue Pen Companies, based on a 1999 presentation by Bill Bellows at California Polytechnic University Pomona. Link here to find the material presented. Link here to download blank "trip reports."

The Paradigms of Variation

Prepared by Bill Bellows, et al, August 1996

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logo Presentations (posted in reverse chronological order):

The NOWMAN Show (Episode 15) - Business as Unusual
Interview by Dan Niswander with Bill Bellows and Tim Higgins
Posted: January 7, 2016

Link here for the video of the interview

Wouldn't It Be Nice (slides)
Presented by Bill Bellows for the Central Coast Lean Forum,
California Polytechnic, San Luis Obispo, October 15, 2015

Organisations as Unusual (slides)
Presented by Bill Bellows for the Lean Management Journal's European Conference, Amsterdam, The Netherlands,
July 9, 2015
Mp3 audio file (70MB) of this presentation
Article on this topic


Business as Unusual (Shift from Big Problems to Great Opportunities) (slides)
Presented by Bill Bellows for the ASQ Southern California Quality Conference, Pomona, California, November 8, 2014

The End of Perfection (Reflections from Dr. Deming on a Foundation for Leading) (slides)
Presented by Bill Bellows for the W. Edwards Deming Institute's Annual Conference, California State University, Northridge, California, October 18, 2014
Video on Vimeo

Teamwork - Thinking Beyond the Last Straw (slides)
Presented by Bill Bellows for the Valley Industrial Association in Valencia, CA on August 19, 2014
Article - The Signal
Article in SCV Business Journal (page 20)
Video on SCVTV

On Baseball, Bowling Balls, and Teamwork (slides)
Presented by Bill Bellows for the Technology Management Seminar Series at Portland State University on April 11, 2014

Link here to the video of this presentation

Super Models, Mental Models, and Interdependent Value Streams (slides)
Presented by Bill Bellows for students and faculty at Cal Poly San Luis Obispo, February 24-25, 2014

1000 Points of Light (slides)
Presented by Bill Bellows for the Orange County Regulatory Affairs annual conference, Irvine, California
, June 13, 2013
Mp3 audio file (5MB) of this presentation

If Assembly is Required, Mind the Gap, Not the Part (slides)
Presented by Bill Bellows for the
Aerospace & Defense Forum - Los Angeles

Canoga Park, California
, March 15, 2013

Santa Clarita Valley Team Work Project
Interview on KHTS Radio - Bill Bellows, Jimmy Gandhi, John Milburn, February 28,
Link here for the video of the interview

Do You See What I See? (slides)
Presented by Bill Bellows for the W. Edwards Deming Institute's Annual Conference, Iowa State University,
Ames, Iowa, October 6, 2012
Mp3 audio file (3.5MB) of this presentation

Beyond Red-Yellow-Green Portfolio Management Using Shades of Gray (slides)
Presented by Bill Bellows for the Program Management Institute - LA,
Culver City, California, September 13, 2012

Building a Generation of Leaders who Embrace Creativity and Innovation
Presented by Brigadier General Timothy Trainor for the In2:InThinking Network's 2012 Forum, Northridge, California, April 21, 2012

The inclusion of this video on this website does not endorse or imply endorsement by the Department of Defense, the Department of Army, or the United States Military Academy, of the In2:InThinking Network, its "InSights" webpage, and/or its affiliated companies and products.

Interview with Bill Bellows for Systems Thinking Summit, Cardiff, Wales, October 2012

Exploring Opportunities: Imagine...Define....Lead...... (slides)
Presented by Bill Bellows for the ASQ Chapter 706 Member Meeting
Canoga Park, California, February 15, 2011

Purposeful Resource Management (slides)
Presented by Bill Bellows at the OPEN Meeting
Simi Valley, California, September 17, 2010

Thinking About Kaizen: A Systems View (slides)
Presented by Bill Bellows at the annual Collaboration and Innovation Conference at Purdue University, West Lafayette, Indiana, September 2009

Transforming My Space In2 OurSpace (slides)
Presented by Bill Bellows at the APICS meeting in Thousand Oaks, California, February 2009

Enterprise InThinking & InThinking - Better Thinking for a Better Future (slides)
Presented by Bill Bellows at the annual Association of the United States Army (AUSA) Logistics Symposium, Richmond, Virginia, May 2008

Remarks by Tom Johnson upon receiving the 2007 Deming Medal from the American Society for Quality at the 2007 World Quality Congress, Houston, Texas, May 5, 2008. Link here to an article about Tom receiving this honor. The full text of Tom's remarks can be downloaded. A 200MB QuickTime video of his remarks, taken on a hand-held camera (please forgive the unsteadiness) is also available. As needed, install the QuickTime player using this link.

Computer System Validation - presentation and synopsis
Presented by Frans Leijse at the annual Deming Research Conference, Fordham University, New York, New York, February 2008

Deming on Peace (slides)
Presented by Karl Haushalter at the annual Deming Research Conference, Fordham University, New York, New York, February 2008

The Power of Vision - Creating a Difference From Where You Are (slides)
Presented by Bill Bellows at a luncheon meeting of the Capital Quality Initiative in Lansing, Michigan, November 2007

The New Economics of Variation (slides)
Presented by Bill Bellows at the annual W. Edwards Deming Annual Conference, Purdue University, West Lafayette, Indiana, October 2007
WMA audio file (58.2MB) of this presentation

Idealized Design - An "Open Innovation" Process (slides)
Presented by John Pourdehnad at the annual W. Edwards Deming Annual Conference, Purdue University, West Lafayette, Indiana, October 2007

Red or White: Decisions on Selecting Wine and Improving Quality (slides)
Presented by Bill Bellows to the Orange County chapter of ASQ, Tustin, California, July 2007

InThinking About Quality - Better Thinking For the 21st Century (slides)
Presented by Bill Bellows to the Orange County chapter of ASQ in Irvine, California, October 2007

Seeing New Opportunities (slides)
Presented by Bill Bellows at a Philips Electronics Conference (Understanding the Cost of Non-Quality in a High Tech Enterprise) in Southampton, England, June 2006

Enterprise Thinking Overview (slides)
Presented by Bill Bellows at the University of Hull, Hull, England, May 2006

Daring to Explore the Eco-nomics of Thinking Together (slides)
Presented by Bill Bellows at the School of Forestry and Environmental Studies, Yale University, New Haven, Connecticut, February 2006

To Infinity (and Zero) and Beyond (slides)
Presented by Bill Bellows at the Lean Six Sigma Summit, Las Vegas, Nevada, October 2005
Dvf audio file (18MB) of this presentation - open this file on a pc using Sony freeware at this link

Blue Pen Companies and Enterprise Thinking (slides)
Presented by Bill Bellows at the Goodwill Industries Annual Delegates Assembly, Appleton, Wisconsin, June 2005

Thinking Together About Other Stuff: How Better Thinking is Leading to Better Doing (slides)
Presented by Bill Bellows, Tim Higgins, and Joe Onstott at the annual Ohio Quality and Productivity Forum, Cincinnati, Ohio, August 2000

Bringing Quality to Life (article)
Presented by Tom Johnson at the annual W. Edwards Deming Annual Conference, Washington, DC, October 1997

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logo Resources - Websites
  Ackoff Collaboratory - ackoffcenter.blogs.com/

Edwards de Bono - www.debono.com

W. Edwards Deming Institute - www.deming.org

Deming Cooperative - www.deming.edu

Pegasus Communications - www.pegasuscom.com

Curious Cat - curiouscat.com

Society for Organizational Learning (SoL) - www.solonline.org

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Resources - Videos


"Deadly Diseases" Lecture by W. Edwards Deming
In 1984 Dr. Deming foresaw the current economic crisis and the cause. Take a look at this video and you will learn of the "5 Deadly Diseases" that are at the heart of the problem. Dr. Deming said, "A transformation must take place in American industry or it will continue on the decline until the style of American management changes...and they don't know what to do. 98% don't know there is a problem or there is anything they can do."

Lectures by Russell Ackoff

Ford's Batavia Transmission Story
Link here to find the video produced by Ford in 1983 to document their findings of the dramatic difference between how Ford and Mazda (the "not so friendly competition").
Link here to find details on the plant on Wikipedia.
Link here to find an explanation of this story by Henry Neave, in his book, The Deming Dimension.

Presentation by Peter Senge
at the 1999 "Teaching for Intelligence" Conference, April 1999. Order from Skylight only by phone: 800-348-4474
Item #1792, ISBN: 1575171724, price: $99
Note: no website link currently available

Edward de Bono Awareness Video
Order from www.edwdebono.com/debono/awvdb2.htm, price: £39
Watch online, in 6 modules, at:
- https://www.youtube.com/watch?v=3Mtc_CBTIeI
2 - https://www.youtube.com/watch?v=KhH7acPG5mM
3 - https://www.youtube.com/watch?v=iyJftjMMJ_8
4 - https://www.youtube.com/watch?v=0x49-xoqkyM
5 - https://www.youtube.com/watch?v=RdC3nkYzj5k
6 - https://www.youtube.com/watch?v=kd7kwcVVw3w

Punished by Rewards?
Alfie Kohn on Oprah

Fritjof Capra's Mindwalk (YouTube)

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Resources - Audio Files

Presentation by Warren Bennis at the Skirball Cultural Center on November 9, 2010
Link to lecture invitation, Title: "Still Surprised" (from his book)
Link to audio file of conversation with Warren Bennis
Link to book details

Presentation by Atul Gawande at UCLA Medical School on January 15, 2010

Link to lecture invitation
Title: The Ethics Center Presents: Atul Gawande, MD speaking about his book "The Checklist Manifesto"
Link to Dr. Gawande's December 2007 New Yorker article, "The Check List"

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logo Tools and InSights
  As a point of clarification, "tools," like a hammer, screwdriver, control chart, Pareto diagram, or an iPad, should be used, as needed, for a given task, such as examining the arrival time of an employee at work. In the spirit of "thinking together," one would focus on the integration of "tools" with "InSights," such as the awareness that the "last straw didn't break the camel's back," "pulse is not caused by your wrist," "the achievment of zero defects is synonomous with a classroom focus on passing grades (not an A+)," and "customer satisfaction is highly overrated." In an environment of "InThinking Together," such "InSights" are omnipresent, not used merely here and there, such as tools. While tools are useful to get things done, InSights are essential to focussing on effectiveness before efficiency (in honor of Russ Ackoff, "doing the right things right, not the wrong things right").