Our Aim
The aim of the In2:InThinking Network is to promote study, insight, and application of individual and collective awareness of systems, psychology, variation, knowledge, and their interactions - elements recognized as the basis of W. Edwards Deming's “System of Profound KnowledgeTM (S0PK).
The concept of “InThinking” derives from “awareness of our own thinking and the assumptions" we make in how we act when we allocate resources (time, money, space, materials, inventory, equipment, ideas, etc.) where thinking is defined as “a way of reasoning.” Fundamental to resource allocation is whether our activities are deliberately (by choice) proactive or reactive, and whether the resources involved belong to the enterprise ("ours") or to one's own department, function, district, part, etc. ("mine"). InThinking invites an individual to learn to perceive the patterns of interdependencies surrounding him or her and to reason and judge with new insight and thereby engage in the activities of Purposeful Resource Management and Purposeful Resource Leadership across their enterprise. Such efforts would be commonplace in a "Business as Unusual" environment.
In2:InThinking is a 501(c)(3) approved educational entity. Your donations and any other financial support may be tax deductible.
Scroll down for information on Events and 2026 Forum.
In2In.org thanks these sponsors and partners for their support. Their time and money make our Forum possible and affordable for all.
July 17 to 19, 2026
Santa Clarita, California
Join us at the In2:InThinking Network 2026 Forum for 2.5 days of innovation, collaboration, and forward-thinking conversations!
Service charge included in fee. Thank you for your support of the In2:InThinking Network
Basic Forum Schedule
17-July
8-9 AM Breakfast
9 AM-12 PM Sessions
12-1 PM Lunch
1:30-4:30 PM Sessions
5-6 PM Happy Hour
6-9 PM Dinner & Entertainment
18 July
8-9 AM Breakfast
9 AM - 12 PM Sessions
12-1 PM Lunch
1:30-2:30 PM Sessions
3-4:30 PM Networking session
5-6 PM Happy Hour
6-9 PM Dinner & Entertainment
19-July
8-9 AM Breakfast
9-11:30 AM Open Conversations / Forum Café
Leading with Better Questions
Scroll down for information on 2025 Forum details
On the third Tuesday of each month (skipping July and December), we will host a webinar titled our “Monthly Speaker Series.” Please review our Events page for details. Registration is required to attend monthly webinars.
Our Monthly Speaker Series
Our March 17, 2026 session is with Fazel Hayati
10 AM Pacific Time
Title: “Our View of the World: Perspectives from Ackoff, Deming and Scholtes”
Synopsis: Leadership, management, change, and culture are perhaps the most frequently discussed topics in organizations—often endlessly, and sometimes without much substance. These conversations tend to generate long lists of do’s and don’ts, frequently accompanied by “slogans and exhortations” that promise “instant pudding” formulas for how to lead, manage, and live, both individually and organizationally. Yet such prescriptions are ultimately futile because they fail to address the deeper framework that shapes how we live, progress, improve, develop, and confront the challenges facing individuals, organizations, and communities.
The solution is not simply to “change our thinking.” As Russell Ackoff, W. Edwards Deming, and later, Peter Scholtes, emphasized, what is required is an evolution—a transformation—in our view of the world, because our thoughts and actions flow from that underlying worldview. To support such a shift, Ackoff introduced systems and systems thinking; Deming offered the System of Profound Knowledge as both a lens and a telescope for understanding the world; and Scholtes expanded on both, translating these ideas into practical leadership and organizational vitality. In this presentation, we will explore the primary elements of these perspectives.
Brief Bio:
Fazel Hayati is an educator and a committed proponent and practitioner of W. Edwards Deming’s management philosophy, Walter Shewhart’s methods, and Russell Ackoff’s principles of systems and systems thinking. His teaching, research, and consulting focus on managing organizations and operations as systems, understanding variation and applying statistical process control, developing leadership competencies for organizational effectiveness, and advancing quality and productivity as core business strategies. He has worked extensively with organizations across manufacturing, service, healthcare, and government sectors.
Register (using oval link above) to receive the Zoom link to join
And, go to our YouTube channel to find recordings of our previous webinars, plus presentations at our 2025 Forum, and our “Study Sessions” for Dr. Deming’s “The New Economics,” hosted by Tim Higgins.
The New Economics Study Sessions
It begins with Dr. Edward Deming’s book, “The New Economics.” Tim Higgins is conducting a 2 month series on this book in 8 weekly 1.5-hour conversations.
Our third “study session” cohort with Tim starts on Wednesday, January 21 and runs through March 11, in sessions from 3:00-4:30pm Pacific Time
Description: A group of participants assembles, via Zoom, for this 8-part, 12-hour series. Participants study W. Edwards Deming's last book, The New Economics, in which he introduced his concept of a "System of Profound Knowledge." The group reads specified chapters before each session and through facilitation guided by Tim explore the meaning and application of the ideas, as well as personal reactions to the ideas.
Registration Fee - there is NO fee to attend.
Prerequisite: there are NO prerequisites
Format: 8 1.5-hour sessions, meeting weekly over 8 weeks (The January 21 session will be held on Wednesdays, from 3:00-4:30pm Pacific Time)
Planned session start dates:
21 January 2026, 20 May 2026, 9 September 2027, 20 January 2027 19 May 2027, 28 October 2027
Forum Hotel information
Forum Hotel information
Booking Link: https://group.hamptoninn.com/1d2yvp
Guest may call the hotel directly at 661-253-2400 and request the "In 2 InThinking Conference Rate" over these dates to book over the phone.
Hampton Inn by Hilton Santa Clarita
25259 The Old Road, Santa Clarita, CA 91381
Map Link
https://www.dropbox.com/scl/fi/s8fvm9xysdw7p1gzjqk6q/In2IN-2025-Forum-Maps-v1.pptx?rlkey=sotywdcyclaywiy2f1emg8jhv&st=pzzo7osk&dl=0
Contact Us
Interested in working, learning, and thinking together with us? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!